29th September, Malta – Lotto Hero CEO Dr Angelo Dalli believes the opportunities for gaming and lottery operators in central and eastern Europe remain largely untapped.

Returning from a recent trip to the Central and European Gaming Conference in Budapest, he said that the implementation of new technologies and roll-out of innovative products, such as Lotto Hero, could reap great rewards in the region.

Dr Dalli said: “With a number of countries regulating their gaming industry it is a very exciting time to be involved in the region. It was very interesting listening to people’s view on the best ways of providing solutions that are tailored to the market.

“Personally, I think a product like Lotto Hero, which gives players the chance to win life-changing amounts of money on and hourly basis with no skill requirement, has great potential.

“We are only really scratching the surface when it comes to the market’s potential, and products that have universal, cross-border appeal can help an operator stand-out from the competition.”

Dr Dalli spoke on a panel about innovation on the first afternoon of the conference alongside the CEOs of fellow suppliers 1X2.com, BtoBet, and Tradologic. You can hear what he had to say here.

Delegates at the conference were also exposed to the Lotto Hero brand thanks to the sponsorship of the Networking break and lunch during the two days.

He added: “It was very worthwhile attending the conference and I’ll certainly be back in 2018.”